FC Barcelona

Creating a unique e-commerce environment for FC Barcelona Socios

(Client)
FC Barcelona
(Year)
2024
(Services)
Commercial Strategy

Members Only

Experience

Creating a unique online experience for FC Barcelona & TP Vision

FC Barcelona approached us with the challenge of creating a unique, members-only online shopping experience for their official members, known as Socios. The platform needed to be exclusive, secure, and seamlessly integrated with their membership database.

The project came via TP Vision, owner of Philips Ambilight, and required delivery under tight deadlines. I served as the commercial lead, responsible for client management and ensuring the project met both the technical and brand requirements.

Working for digital agency H1, I guided the project team commercially from concept to launch, ensuring smooth collaboration between stakeholders and on-time delivery of a fully functioning e-commerce platform tailored to FC Barcelona’s global fanbase.